Six decades of extraordinary achievements, craftsmanship enduring through time. As the company celebrates its 60th anniversary, the official emblem for the 60th-anniversary celebrations is unveiled to the public following a thorough process of collection and selection. This emblem will serve as a shared spiritual symbol for all the company, running through the entire series of 60th-anniversary events. It bears witness to the company’s journey of perseverance and inheritance over the past 60 years, unites the striving spirit of all employees, ignites passion for innovation and development, and provides sustained spiritual momentum for the high-quality development of the company.
The digit 6 is evolved from the letters HL into two toned rising flames.
Centered on the theme of “60th Anniversary”, this design deeply integrates the numerals “60” with the company’s development journey, directly showcasing the company’ six decades of professional expertise and glorious history. The digit 6 is transformed from the company’s abbreviation HL, featuring a dynamic double-line structure. The company’s classic red and blue complement each other like rising flames, with smooth, upward, and powerful lines.It embodies the solid history of the company’s steady progress over 60 years, while outlining a vibrant and ambitious attitude toward the future. The design achieves a perfect blend of historical heritage and future vision, conveying the enduring belief of continuous inheritance and relentless innovation.
The digit 0 takes the shape of a bearing, highlighting the core business.
The digit 0 is ingeniously transformed into a tapered roller bearing, artistically presenting the precise structure of our core product. This design accurately echoes the company’ core business, making it a highly recognizable visual symbol in the industry. The solid form of the bearing symbolizes the company’s reliable and stable position in the industry, while its rounded shape embodies fulfillment and continuity, representing the sustained and prosperous development of the enterprise. With a concise and powerful overall visual effect, the logo not only highlights the rigorous quality of industrial manufacturing, but also conveys the spiritual core of the company: rooted in its core business, and building dreams with craftsmanship.
1966–2026: Time Engraved, Inheritance Far-Reaching
The time marker “1966–2026” clearly marks the company’ 60 years of extraordinary journey from founding to growth. It is a tribute to the company’s six decades of perseverance and craftsmanship, as well as a testament to the dedication and hard work of generations of the company employees. Integrated seamlessly with the number “60”, the time marker embodies the enterprise’s commitment to building on its history, staying true to its original aspiration, accumulating strength through inheritance, and continuing to write new chapters in its development. Remembering its history and embracing the future, the company marches steadily toward even higher goals.
Logo Designer: Alice Yang ,International Business Department